I remain a VV customer, but not the overall fan I once was. As for being "trad" or "preppy", there's no arguing with Joe Tradly; VV jumped the shark years ago. That said, Polo did as well, and they still appeal.
The logo, if you're going to tolerate one at all, is a cute fun one; a counter to pretentious ones from RL or Lacoste (although I find the croc cute too). In that light, I have little issue with it. It's the middling brands that decide to add a logo that I despise most (Damn you Eddie B!)
I know some like them, but the ties have always nauseated me. They, and the similar motif ribbon belts are too cartoony. There again, Joe pins it down. It's GTH to a fault, like something from Belted Cow.
Right now, I remain a fan of VV web belts (but few ribbon ones) and their cords. The last pair of VV cords I bought at Filenes are the best I've ever owned. I was glad to find the majority of the shipment was unhemmed so I had them cuffed as well. Their club pants aren't bad, and I would hop on a pair of nantucket red shorts or pants if I saw them. The shirts and polos are an afterthought. Something I would only buy if faced with it at the right price. I don't seek them out.
As others, I wouldn't buy much from VV short of being at a thrift or off-price shop (the latter, with a coupon. They don't get
that cheap).

Unless they repeat that online clearout a couple of seasons ago where everything was dirt cheap, I wouldn't go near their site but to see the new selection.